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Explore expert articles, actionable guides, and proven strategies to elevate your business. Whether you’re looking for in-depth insights or practical tools, we’ve got you covered.
Your Guide to Marketing Success
Find the Perfect Local Marketing Agency in Austin, Texas
Are you a business owner in Austin, Texas? You need the perfect local marketing agency in Austin, Texas
Why is Digital Marketing Important Nowadays?
Congratulations! You’ve taken the first step towards establishing a thriving online presence for your business. Historically, digital marketing
Local SEO Strategies for Austin’s Private Healthcare Providers
In today’s digital age, having a strong online presence is crucial for Austin’s private healthcare providers. Patients increasingly
What Type of Business Partner to Choose?
Starting a business can be exciting, motivating, and overwhelming all at once. It is similar to having a
Get Unstuck and Grow Your Business in 2024
5 Weeks to an Effective & Actionable Marketing Plan Are you a business owner who’s constantly worried and
The power of Paid Ads: your path to online success
In the fast-paced world of digital marketing, it’s no secret that Paid Ads have emerged as a game-changing
Press Releaes & Media Coverage
Helping a Designer Redefine Her Mission—One Neurodiverse Home at a Time
What started as a simple strategy retreat turned into a complete brand awakening for Rachel Jackson Design. With guidance from OverCoffee Consulting, this interior design firm discovered its true niche.
Boutique, Minority-Owned Firm is Nothing Like a Typical Digital Marketing Agency
What began as a marketing retreat in San Miguel de Allende became a breakthrough for Rachel Jackson Design — and a reminder of how thoughtful strategy can spark meaningful change.
How Travel, Resilience, and a Global Perspective Shaped a Marketing Leader
From cross-continental moves to launching retreats and empowering women-led businesses, Paola Camacho-Bansal’s journey is a lesson in adaptability, bold leadership, and creative marketing strategy.
Podcasts
How These Co-Founders Turn Free Consultations Into $300K/Yr Retainers
Discover how two ex-finance pros turned their boutique marketing agency into a $300K/year powerhouse—starting with free consults and growing through relationships, not cold calls. Kristine and Paola share their path from friendship to full-service success, their consultative sales approach, and how they stay human in a tech-driven world.
Start Growing with Our Downloadable Guides
Master Google My Business
Learn how to optimize your Google My Business profile, rank higher in local searches, and attract more customers with our step-by-step guide.
Discover Your Secret Sauce
Uncover the unique value that sets your business apart from the competition. identify your core strengths, craft a compelling brand story, and stand out in your industry.